Cookie Policy

1. What Are Cookies

Cookies are small text files that are placed on your device (computer, tablet, smartphone) when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and supply information to website owners.

This Cookie Policy explains what cookies are, how NERDSEY uses cookies on our website www.nerdsey.com, how third parties we partner with may use cookies, and your choices regarding cookies.

2. How We Use Cookies

NERDSEY uses cookies and similar tracking technologies to:

• Remember your preferences and settings
• Understand how you use our website and improve your experience
• Analyze website traffic and user behavior
• Deliver relevant advertising and measure campaign effectiveness
• Enable social media features and integrations
• Protect against fraud and enhance security
• Provide personalized content and recommendations

3. Types of Cookies We Use

3.1 Essential Cookies

These cookies are necessary for the website to function properly. They enable core functionality such as security, network management, and accessibility. Without these cookies, certain services cannot be provided.

3.2 Analytics Cookies

Analytics cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve our website's performance and user experience.

3.3 Marketing Cookies

Marketing cookies track your online activity to help advertisers deliver more relevant advertising or limit how many times you see an advertisement. They are used to measure the effectiveness of advertising campaigns.

3.4 Preference Cookies

Preference cookies allow our website to remember information that changes the way the site behaves or looks, such as your preferred language, region, or accessibility settings.

4. Third-Party Cookies Currently Active

Today our website sets cookies from the following third parties. These are the services wired in and firing right now. Section 4.5 covers tools we may enable in the future with consent.

4.1 Google Analytics 4 (Active)

• Google Analytics 4 (property G-DV3R68QVMC): measures sessions, pages, conversion events. Only fires after you grant analytics consent in the cookie banner.
• Google Tag Manager loader (googletagmanager.com): loads the GA4 snippet. No tracking until analytics consent is granted.

Learn more: Google Cookies Policy

4.2 Google Ads (Active)

• Google Ads conversion pixel (AW-17768546274): measures conversions from paid campaigns. Only fires after marketing consent is granted.

4.3 YouTube and Vimeo embeds

When a page includes an embedded YouTube or Vimeo player, those platforms may set their own cookies. We use the privacy focused YouTube nocookie mode where supported.

4.4 Cloudflare (Hosting)

Our site runs on Cloudflare Pages. Cloudflare may set essential security cookies (for example a bot management token) to block abusive traffic. These are required for the site to load safely and cannot be declined.

4.5 Optional Tools (Not Active Today)

The following tags are scaffolded in our codebase but commented out. They only activate when we have both a valid identifier and your marketing consent. If we enable any of them we will update this policy and prompt for consent again.

• Meta Pixel (Facebook and Instagram conversions)
• LinkedIn Insight Tag (LinkedIn conversions)
• Microsoft Clarity (session recording and heatmaps)
• HubSpot (CRM and marketing automation)

5. Cookie Duration

Cookies can be either session cookies or persistent cookies:

5.1 Session Cookies

These cookies are temporary and are deleted when you close your browser. They are essential for website functionality during your browsing session.

5.2 Persistent Cookies

These cookies remain on your device after you close your browser and are used when you return to our website. Their duration varies:

• Short-term: 24 hours to 30 days (preference cookies)
• Medium-term: 30 days to 6 months (analytics cookies)
• Long-term: 6 months to 2 years (marketing and advertising cookies)

6. Cookie Reference Table

We verified this list against the browser storage on April 17, 2026. If you grant marketing consent and we enable optional tools (Meta Pixel, LinkedIn Insight, Clarity, HubSpot), additional cookies may be set. We will refresh this table when that happens.

6b. Browser Storage (localStorage and sessionStorage)

We also use your browser local and session storage to remember preferences and protect partially completed forms. None of these are cookies, and none are shared with third parties. They live on your device.

Clear browser storage for nerdsey.com any time from your browser settings to reset all of the above.

7. Managing Cookies

You have several options for managing and controlling cookies:

7.1 Browser Settings

Most web browsers allow you to control cookies through their settings. You can:

• Block all cookies
• Block third-party cookies only
• Delete cookies after each browsing session
• Accept cookies from specific sites only

Browser-specific instructions:

• Google Chrome
• Mozilla Firefox
• Apple Safari
• Microsoft Edge

7.2 Opt-Out Tools

You can opt out of specific third-party cookies:

• Google Analytics Opt-Out Browser Add-on
• Meta Advertising Preferences
• LinkedIn Advertising Preferences
• Your Online Choices (EU)
• Digital Advertising Alliance Opt-Out

7.3 Mobile Device Settings

Mobile devices offer advertising identifier controls:

• iOS: Settings → Privacy → Advertising → Limit Ad Tracking
• Android: Settings → Google → Ads → Opt out of Ads Personalization

8. Do Not Track Signals

Some browsers have "Do Not Track" (DNT) features that send signals to websites requesting not to be tracked. Currently, there is no industry standard for responding to DNT signals. NERDSEY does not currently respond to DNT signals but will continue to monitor developments in this area.

9. Cookies and GDPR Compliance

For visitors from the European Union and European Economic Area, we comply with the General Data Protection Regulation (GDPR) requirements:

• We obtain consent before setting non-essential cookies
• We provide clear information about cookie purposes
• We allow you to withdraw consent at any time
• We maintain records of consent
• We honor your data subject rights

10. Children's Privacy

Our website is not directed to children under 18. We do not knowingly collect information from children. Cookies are not used to profile or track children.

11. Changes to Cookie Policy

We may update this Cookie Policy from time to time to reflect:

• Changes in our use of cookies
• New third-party services or integrations
• Changes in cookie technology
• Updates to legal requirements

We will notify you of significant changes by posting the updated policy on this page and updating the "Last Updated" date. Your continued use of our website after changes are posted constitutes acceptance of the revised policy.

12. Contact Us

If you have questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please contact us: